> ## Documentation Index
> Fetch the complete documentation index at: https://b2-b-playbook.mintlify.site/llms.txt
> Use this file to discover all available pages before exploring further.

# Sales-leadership 90 days

<img src="https://mintcdn.com/b2-b-playbook/8TjYHkeg5vZEv16F/assets/illustrations/worksheet-sales-leadership-90.webp?fit=max&auto=format&n=8TjYHkeg5vZEv16F&q=85&s=5beaf4352265d2936d011e8b5a702230" alt="Slide 1 — Title; Slide 2 — The three windows; Slide 3 — Days 1–30" width="1600" height="900" data-path="assets/illustrations/worksheet-sales-leadership-90.webp" />

B2B Playbook working file. Read [sales-leadership ramp](../playbooks/09-operations-pipeline-and-measurement/sales-leadership-ramp.md) first.

Paste each block into a Google Slides slide or a Google Doc heading. Rewrite every line in your facts. Delete this instruction slide.

Copyright © 2026 Ivan Xu. Private operating copy permitted. See LICENSE.

***

## Slide 1 — Title

* Role (VP Sales / first sales leader / other):
* Name:
* Period start:
* Motion already named in channel strategy:
* What is already broken (one sentence):

***

## Slide 2 — The three windows

* Days 1–30: Observe and learn
* Days 31–60: Quick wins we can defend
* Days 61–90: Set the course (with marketing and CS)

***

## Slide 3 — Days 1–30

Goal: explain how a deal is born, worked, and credited.

* Stakeholders to meet:
* Calls / demos to sit in on:
* Product training:
* Systems to audit (CRM, MAP, dialer, enablement):
* Metrics on the wall vs metrics in the forecast:

***

## Slide 4 — Days 31–60

Goal: small repairs, not a new methodology brand.

* Sales process as lived (gaps):
* Pipeline hygiene rule we will ship:
* Standard of performance (what good is):
* Systems: stop / keep / integrate:
* Win / lose / stall (by ICP slice):

***

## Slide 5 — Days 61–90

Goal: one language, one number, hires only if the model says so.

* Alignment with marketing (named people):
* Alignment with customer success (named people):
* KPI set (weekly / monthly / quarterly):
* Roadmap horizon (months):
* Hires: yes/no and the capacity-model sentence that justifies it:

***

## Slide 6 — Org (consequence, not decoration)

* Boxes we will draw now:
* Boxes we will **not** draw yet:
* Span of control we are testing:

***

## Slide 7 — Principles we will be quoted on

1.
2.
3.
4.

***

## Slide 8 — Summary

| Window | Process | Product | Industry / ICP | Tools |
| ------ | ------- | ------- | -------------- | ----- |
| 30     |         |         |                |       |
| 60     |         |         |                |       |
| 90     |         |         |                |       |