> ## Documentation Index
> Fetch the complete documentation index at: https://b2-b-playbook.mintlify.site/llms.txt
> Use this file to discover all available pages before exploring further.

# Comparison-page brief

<img src="https://mintcdn.com/b2-b-playbook/8TjYHkeg5vZEv16F/assets/illustrations/worksheet-comparison-page.webp?fit=max&auto=format&n=8TjYHkeg5vZEv16F&q=85&s=fb2e89d4bc91f2453e1440babdc64986" alt="Decision; Criteria (five to seven jobs); Switching path" width="1600" height="900" data-path="assets/illustrations/worksheet-comparison-page.webp" />

B2B Playbook working file. Read [comparison page](../playbooks/07-website-and-conversion/comparison-page.md) first.

One alternative from live deals. Name where they win. Delete teaching notes.

Copyright © 2026 Ivan Xu. Private operating copy permitted. See LICENSE.

***

## Decision

* Alternative (from win/loss, not a radar):
* Specific job this page decides:
* Who should keep the alternative:
* Who should switch, and what trigger:

## Criteria (five to seven jobs)

| Criterion | Current alternative | Our approach | Evidence still missing |
| --------- | ------------------- | ------------ | ---------------------- |
|           |                     |              |                        |
|           |                     |              |                        |
|           |                     |              |                        |
|           |                     |              |                        |
|           |                     |              |                        |

## Switching path

* What changes:
* What remains:
* Next step (one):

## Legal / naming

* Constraint (if any):
* Date sales last agreed they will paste this URL:
